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Algorithm Research & Explore
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2679-2683

Influence maximization based on MRLT model in multi-relationships social network

Zhao Yufang
Sun Gengxin
Bin Sheng
College of Data Science & Software Engineering, Qingdao University, Qingdao Shandong 266071, China

Abstract

Influence maximization of social network is an optimization problem of finding a set of initial propagation nodes in the network such that the influence range invoked by these nodes is maximized. Most of the existing works have focused on single relation social networks, namely, there is only one relationship in social networks, but in reality, there are a variety of relationships between users of social networks, and these relationships affect the propagation of network information and the influence scope. This paper proposed the MRLT information propagation model, which based on the linear threshold model, combined with the various relationships existing between network nodes, and modeled the influence between nodes. And it proposed the MR-RRset algorithm based on reverse reachable set to solve the problem of low computational performance caused by greedy algorithm in the process of traditional influence maximization research. Finally, the experimental comparison on real data sets demonstrates that the proposed method has better influence propagation range and larger performance improvement.

Foundation Support

国家教育部人文社会科学研究青年项目(15YJC860001)
山东省自然基金面上项目(ZR2017MG011)
山东省社会科学规划项目(17CHLJ16)

Publish Information

DOI: 10.19734/j.issn.1001-3695.2019.04.0162
Publish at: Application Research of Computers Printed Article, Vol. 37, 2020 No. 9
Section: Algorithm Research & Explore
Pages: 2679-2683
Serial Number: 1001-3695(2020)09-023-2679-05

Publish History

[2020-09-05] Printed Article

Cite This Article

赵玉芳, 孙更新, 宾晟. 基于MRLT模型多关系社交网络影响力最大化研究 [J]. 计算机应用研究, 2020, 37 (9): 2679-2683. (Zhao Yufang, Sun Gengxin, Bin Sheng. Influence maximization based on MRLT model in multi-relationships social network [J]. Application Research of Computers, 2020, 37 (9): 2679-2683. )

About the Journal

  • Application Research of Computers Monthly Journal
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Application Research of Computers, founded in 1984, is an academic journal of computing technology sponsored by Sichuan Institute of Computer Sciences under the Science and Technology Department of Sichuan Province.

Aiming at the urgently needed cutting-edge technology in this discipline, Application Research of Computers reflects the mainstream technology, hot technology and the latest development trend of computer application research at home and abroad in a timely manner. The main contents of the journal include high-level academic papers in this discipline, the latest scientific research results and major application results. The contents of the columns involve new theories of computer discipline, basic computer theory, algorithm theory research, algorithm design and analysis, blockchain technology, system software and software engineering technology, pattern recognition and artificial intelligence, architecture, advanced computing, parallel processing, database technology, computer network and communication technology, information security technology, computer image graphics and its latest hot application technology.

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